I’m sure we all know about recycling. Now let us see how much the general public know about Energy Saving! Here at BuilderScrap.com we want encourage Interdependence and the merits of both.

Respondents to the Defra survey who had bought an appliance in the last twelve months were asked if they had looked for the Energy Saving Recommended logo on it. This logo was developed by the Energy Saving Trust to help consumers identify the most energy efficient products available. Respondents who had bought more than one appliance in the last twelve months were asked this question in relation to one of these which was selected randomly. In the 420 purchases covered by the survey, the purchaser claimed to have looked for the logo in 71% of these, while in 24% the purchaser had not. In the remaining 5% of purchases the respondent did not know whether they had looked for the logo. A tracker survey carried out by the Energy Saving Trust in August 2007 showed that the logo had been looked for in 60% of purchases, showing an increase in the proportion of purchasers reporting that they are looking for the logo.

Respondents who had bought an appliance in the last twelve months were also asked whether the appliance they bought had the Energy Saving Recommended logo on it. In the 420 purchases covered by the survey, 72% of appliances were claimed to carry the logo (1% higher than the 71% of purchasers who had looked for the logo). The results suggest that most purchasers who reported that they had looked for the logo thought that it was on the appliance they bought. The tracker survey in August 2007 showed that the logo was said to be present on 62% of appliances purchased. It is possible that there is some confusion between the EU (A-G) label 8, which was not asked about, and the Energy Saving Recommended label, which only covers the most energy efficient products.

Not sure about you guys think but I’m sure any salesmen worth his salt would have pointed this logo out. The Government could do more to let people know about this label and what it actually means.